Giwar Hajabi is a German businessman, publisher, rapper, and producer better known by his stage name X A T A R. The record labels Alles oder Nix Records, Kopfticker Records, Groove Attack TraX, and Goldmann Entertainment are also owned and founded by him. He supported hip hop artists like SSIO, Schwesta Ewa, Kalim, Eno, Mero, and Sero el Mero through his labels. Along with his musical endeavors, Xatar also developed his entrepreneurial skills by working with the fast food chain Haval Grill, the hookah bar Bar Noon, the tobacco company Orijinal, and the clothing and jewelry line Massari. In 2015, he finished writing Alles or Nix: Bei uns sagt man, die Welt gehört dir. He is referred to as "The Hype Machine" by the daily Die Zeit, which notes that every endeavor turns into a business.
Xatar